Presenting
AR Coating
The doctor
can play an important role in presenting AR coating. The discussion
of AR should begin in the exam room and be seen as an opportunity
to educate patients on the benefits of AR. Lifestyle information
can be gathered verbally, or you may want to ask your patient
to complete a questionnaire. Either method can be used as a lead-in
to presenting information about AR coating, or any other premium
lens product such as high index materials or aspherics. AR coating
could be written on the RX, and it should be worn on all personal
eyewear worn by the office staff.
After the
exam, the patient should be introduced to the optician where the
doctor explains which lens options were discussed with the patient.
If the patient has selected high index lenses AR coating is especially
important since high index materials reflect more light than conventional
lenses. Refer to the graph on this page. Many practitioners coat
the back surface of sunglass lenses to minimize reflections when
the sun is located to the side or behind the wearer�s head. AR
coated photochromics can improve light transmission at night while
reducing back surface reflections.
Use demonstration
kits when presenting AR coating to your patient and be sure to
keep the kits out and visible. The cosmetic benefits of AR can
be easily demonstrated by placing two plano lenses in an attractive
frame, one AR coated and the other not. Place the frame on yourself
and point out the cosmetic appeal of the coated lens. An especially
effective method of demonstrating improved contrast enhancement
of AR coated lenses is to hold a partially coated lens over printed
material. The coated portion of the lens will produce a sharper
crisper image.
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Great Lakes
Coating Co. AR Demonstrator Counter-top display has a lens mounted
with A/R coating applied only to the center of the lens, providing
a dramatic demonstration of how A/R coatings eliminate reflections.
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